NextStage Ad Placement ToolNextStage Ad Placement Tool - NSAD

NextStage AD Placement Tool (NSAD) is the sixth NextStage wonderment to make it out of our Nova Scotia/Nashua, NH research labs and is the online version of the tool originally developed and documented in June 2007's Where You Should Stick Your Ad and Why. The tool's best use is for agencies who want to have an idea of what kind of impact their creative will have on a target audience and reports four main findings:

  • What is the best placement, second best placement, ..., fifth best placement of the advertising material?
  • What percentage of the target audience will each placement capture?
  • What percentage will be most likely to act upon the ad in a given placement (experience impact or simply impact)?
  • How do responses to the questions affect placement?

Users should be prepared to answer the following twenty (20) questions about their target audience (you can answer with guesses and recognize the tool's suggestions will be based on those guesses):

  1. Age
  2. Gender
  3. Education Level
  4. Income
  5. Geographic Location
  6. Brand
  7. Product or Service
  8. Type of Product
  9. Pricepoint
  10. Service Fee
  11. Closest Known Product or Service
  12. How often used
  13. Text or Display ad
  14. Animated or Static image
  15. Are there people in the ad
  16. Is there a sound component to the ad
  17. Marital Status
  18. Number of Children
  19. Head of Household
  20. Preferred Information Source
 
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NextStage is not responsible for the purchaser’s misinterpretation of what the tools can do, the tools' limitations nor for the use of the tools for purposes other than what they were designed for. NextStage is also not responsible for the misinterpretation of the results nor the use of the results generated. No refunds are given after a tool's use. All sales are final after the use of the tools.
 
Ad Placement Tool
NextStage Ad Placement Tool Single (1) Run - US$99.99
(discounts apply for bulk purchases of 10+ and 100+ uses)		 Add to Cart View Cart
NextStage Ad Placement Tool Individual phone-webinar Training US$100.00 Add to Cart View Cart

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Please contact NextStage for other traffic volume pricing, embedding this tool into your site or bulk-loading pricing.